SMWB
Similarweb Ltd.

Similarweb Ltd.SMWB

Technology · Software - Application
7.53USD
-12.24%
Sep 25, 2026
SMWB overview ready
Digital-intelligence platform providing web, app, generative-AI, and AI-advertising data that enterprises use to understand competitive positioning and discovery outcomes across changing digital surfaces.
Narrative not measured
AI Search and Discovery DisruptionAI Brand Visibility and Generative Search AnalyticsEnabling supplier
Constructive pullback in an uptrend
Longer-term context reads early trend, with a near-term setup of constructive pullback.
The setup is constructive, but the underlying structure is still poor.
Demanding valuation
Similarweb Ltd. carries a Expensive valuation stance that the scored components do not clearly support.
Solid fundamentals
Free cash flow yield is strong.
Primary risk
Intense competition in digital analytics and intelligence.
Market Sep 24Price action Sep 24Research Sep 18

Conviction Level

NarrativeHeat—ThemeHeat7.4PriceAction5.7Valuation2.5CompanyPosition7.3
Price
Loading price history…

Price Action

Constructive pullback in an uptrend
Longer-term context reads early trend, with a near-term setup of constructive pullback.
The setup is constructive, but the underlying structure is still poor.
EntryBreakout + retest

Price broke through the weekly SMA200, then retested it constructively and recovered — a fresh structural entry rather than a chase.

Key Financials

Market Cap
$726.3M
Avg Volume (60D)
836.9K
60 sessions
Revenue Growth YoY
+10.2%
Trailing twelve months
Gross Margin
+79.8%
Operating Margin
-1.8%
Trailing twelve months
Free Cash Flow Yield
+4.0%
Distance from 200DMA
+40.9%
Next Earnings
2026-11-17
EV / Sales
2.3x
Market metrics as of Sep 24, 2026

Fundamentals & Valuation

One of the two valuation perspectives says expensive; intrinsic is the dissenting view.
Similarweb Ltd. carries a Expensive valuation stance that the scored components do not clearly support. Treat it as unresolved.

What changed

  • SMWB fell 12.2% in one session
    SMWB closed -12.2% while the broad market was close to flat (-0.1%).
    2026-09-24

Company Research

Thesis
Digital-intelligence platform providing web, app, generative-AI, and AI-advertising data that enterprises use to understand competitive positioning and discovery outcomes across changing digital surfaces.
Opportunity
Moderate opportunity
Enterprise spending on measuring, benchmarking, and improving brand, content, and advertising visibility as consumer discovery shifts from conventional search results toward generative AI answers, AI search interfaces, and agentic shopping workflows.
Key risk
Intense competition in digital analytics and intelligence.

Narrative & Theme

AI Search and Discovery Disruption
Part of AI Brand Visibility and Generative Search Analytics, with moderate fit.
SMWB has a real, direct product and data exposure to the emerging need for enterprises to measure visibility, traffic, citations, competitors, and advertising across AI-driven discovery surfaces.
Narrative HeatUnavailable
Theme HeatHeating up7.4 / 10
This is the company’s own research reading. The canonical heat measurement for this story has not run.

Business & Markets

Technology · Software - Application
What they do

Similarweb Ltd. provides digital data and analytics solutions that help businesses benchmark performance, analyze market trends, research companies, and understand audience behavior globally.

How it earns

The company primarily generates revenue through subscription-based access to its web and app intelligence platforms.

Products & services
Web intelligence solutions
App intelligence solutions
Customers & end markets
Businesses seeking competitive digital insights
Marketing and research professionals
Market position

A recognized player offering comprehensive digital intelligence tools in a competitive market.

Demand drivers
Low cyclicality

Demand for digital analytics is relatively stable as businesses continuously seek competitive insights regardless of economic cycles.