SBGI
Sinclair, Inc.

Sinclair, Inc.SBGI

Communication Services · Broadcasting
13.14USD
+0.69%
Oct 09, 2026
SBGI overview ready
Direct local-broadcast inventory owner and seller to political campaigns, PACs, and issue advertisers.
Narrative is still early
Exposed to the U.S. Election Advertising Cycle narrative through Local Broadcast Political Advertising — pure play.
Price trend is broken
Longer-term context reads trend under pressure, with a near-term setup of failed reclaim.
The tactical setup reads failed reclaim, but the weekly structure is broken.
Demanding valuation
The price embeds expectations that run ahead of the growth it delivers per turn of revenue multiple.
Solid fundamentals
Free cash flow yield is strong.
Primary risk
Dependence on advertising revenue.
Market Oct 8Filing Jun 30Price action Oct 8Research Sep 28

Conviction Level

NarrativeHeat3.2ThemeHeat8.0PriceAction5.4Valuation3.1CompanyPosition7.3BusinessQuality3.9
Price
Loading price history…

Price Action

Price trend is broken
Longer-term context reads trend under pressure, with a near-term setup of failed reclaim.
The tactical setup reads failed reclaim, but the weekly structure is broken.
EntryConstructive

Structure is constructive on both timeframes without excessive extension — a reasonable entry location.

Key Financials

Market Cap
$931.3M
Avg Volume (60D)
461.1K
60 sessions
Revenue Growth YoY
-10.7%
FY2025 vs FY2024
Gross Margin
+37.4%
Trailing twelve months
Operating Margin
+6.6%
Trailing twelve months
Free Cash Flow Yield
+10.2%
Distance from 200DMA
-5.2%
Next Earnings
2026-11-04
P/E
17.9x
EV / EBITDA
9.2x
EV / Sales
1.3x
Market metrics as of Oct 7, 2026
Financial results for the period ended Jun 30, 2026
Filed balance-sheet data as of Jun 30, 2026

Fundamentals & Valuation

One of the two valuation perspectives says expensive; own history is the dissenting view.
Sinclair, Inc. has an Expensive valuation stance because the price embeds expectations that run ahead of the growth it delivers per turn of revenue multiple.

Company Research

Thesis
Direct local-broadcast inventory owner and seller to political campaigns, PACs, and issue advertisers. SBGI has a real, direct, and currently material exposure to the 2026 midterm political-advertising cycle through its Local Media station portfolio.
Opportunity
Moderate opportunity
Campaigns, political-action groups, and issue advertisers purchase local broadcast inventory in competitive federal, state, and ballot-measure markets, creating concentrated and cyclical revenue upside for station groups with relevant market footprints.
Key risk
Dependence on advertising revenue.

Narrative & Theme

U.S. Election Advertising Cycle
Part of Local Broadcast Political Advertising, with strong fit.
SBGI has a real, direct, and currently material exposure to the 2026 midterm political-advertising cycle through its Local Media station portfolio.
Narrative HeatCooling3.2 / 10
Theme HeatHeating up8.0 / 10
This is the company’s own research reading. The canonical heat measurement for this story has not run.

Business & Markets

Communication Services · Broadcasting
What they do

Sinclair, Inc. operates local broadcast television stations and digital platforms in the U.S., providing free over-the-air programming, live local sports, and original news content through its Local Media segment and also operates a Tennis segment.

How it earns

The company generates revenue primarily through contractual fees from multi-channel video programming distributors and advertising on its broadcast stations.

Products & services
Local broadcast television stations
Original news programs
The Nest national broadcast TV network
Live local sporting events
Customers & end markets
Local television viewers in the United States
Multi-channel video programming distributors
Market position

Sinclair is a leading operator of local broadcast television stations in the U.S.

Demand drivers
Medium cyclicality

Advertising revenues and viewership can fluctuate with economic cycles and consumer media consumption trends.