MSTR

Strategy Inc

Strategy IncMSTR

Technology · Software - Application

152.18USD

-0.33%

Oct 14, 2026

MSTR overview ready

Strategy is the leading listed bitcoin-treasury vehicle: it operates a large bitcoin reserve, raises capital through common equity, convertibles and multiple preferred-security series, and retains an enterprise analytics software business.

Narrative not measured

Institutionalization of Digital Assets in Corporate FinanceBitcoin Treasury and Digital-Credit VehiclesPure play

Constructive pullback in an uptrend

Longer-term context reads early recovery, with a near-term setup of daily reclaim.

Demanding valuation

The price embeds expectations that run ahead of the cash the business currently produces.

Fundamentals under pressure

Ev / sales is weak.

Primary risk

Bitcoin price volatility impacting treasury valuation.

Market Oct 13Filing Jun 30Price action Oct 13Research Oct 13

Conviction Level

Business Quality has no canonical measurement for this company — a research-profile dimension, not an input to this score.

Price

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Price Action

Constructive pullback in an uptrend

Longer-term context reads early recovery, with a near-term setup of daily reclaim.

EntryReset + recovery

The stock is still rebuilding below its long-term weekly base, and the recent reset toward the daily SMA200 aligned with support at the weekly EMA21. Daily structure is recovering above the fast averages, improving the current entry location.

Key Financials

Market Cap: $52.2B
Avg Volume (60D): 25.0M
Revenue Growth YoY: +3.0%
Gross Margin: +67.6%
Free Cash Flow Yield: -0.1%
Distance from 200DMA: +12.1%
Next Earnings: 2026-10-29
P/E: N/M
EV / Sales: 113.4x

Market metrics as of Oct 13, 2026

Financial results for the period ended Jun 30, 2026

Filed balance-sheet data as of Jun 30, 2026

Fundamentals & Valuation

Both valuation perspectives agree this company is expensive.

Strategy Inc has an Expensive valuation stance because the price embeds expectations that run ahead of the cash the business currently produces.

Company Research

Thesis

Opportunity

Moderate opportunity

Public companies use equity, convertibles, preferred securities, and other capital-markets instruments to accumulate and manage bitcoin as a strategic reserve asset, creating listed vehicles whose value and financing capacity are tied to bitcoin holdings and market net-asset-value premiums.

Key risk

Bitcoin price volatility impacting treasury valuation.

Narrative & Theme

Institutionalization of Digital Assets in Corporate Finance

Part of Bitcoin Treasury and Digital-Credit Vehicles, with strong fit.

MSTR is a direct and unusually concentrated expression of the public bitcoin-treasury model rather than a generic software or AI company.

Narrative HeatUnavailable

Theme HeatNeutral6.7 / 10

This is the company’s own research reading. The canonical heat measurement for this story has not run.

Business & Markets

Technology · Software - Application

What they do

Strategy Inc operates as a bitcoin treasury company and provides AI-powered enterprise analytics software internationally, offering investors exposure to Bitcoin through various securities and delivering analytics tools for business decision-making.

How it earns

The company generates revenue through the sale of equity and fixed income securities tied to Bitcoin exposure and subscription or licensing fees for its AI analytics software.

Products & services

Bitcoin-related equity and fixed income securities

Strategy One AI-powered enterprise analytics software

Strategy Mosaic intelligence platform

Customers & end markets

Investors seeking Bitcoin exposure

Enterprises requiring AI-driven analytics

Market position

Niche player combining bitcoin treasury management with AI analytics software offerings.

Demand drivers

High cyclicality

Due to significant exposure to Bitcoin price volatility and technology adoption cycles.