HTZ
Hertz Global Holdings, Inc.

Hertz Global Holdings, Inc.HTZ

Industrials · Rental & Leasing Services
2.26USD
+9.18%
Nov 05, 2026
HTZ overview ready
Established Fleet Management and Depot Services Supporting Autonomous Robotaxi Operations
Hertz remains primarily a global vehicle-rental and used-vehicle-sales operator through the Hertz, Dollar, Thrifty, and related brands.
Theme not measured
No economic group is assigned yet.
Price trend is broken
Longer-term context reads early recovery, with a near-term setup of reclaim attempt.
Fair valuation
The price broadly reflects the cash the business actually produces, with upside and risk reasonably balanced.
Solid fundamentals
Free cash flow yield is strong.
Primary risk
Economic downturn reducing travel demand.
Market Nov 4Filing Jun 30Price action Nov 5Research Aug 9

Conviction Level

Theme Momentum has no canonical measurement for this company — a research-profile dimension, not an input to this score.

PriceAction6.0BusinessPerformance7.0BusinessQuality4.3Valuation3.5ThemeMomentum—Improving — Revenue is growing at a steady pace (+9.7% year over year). Earnings turned positive: diluted EPS of $0.05 against a loss of -$0.95 a year earlier. — From filed financial statements. Describes the recent trajectory of the business, not the stock. 20 of the 100 Conviction points.

Conviction uses Price Action, Business Performance, Business Quality, Valuation. Theme Momentum is research context, not an input.

Theme momentumPrimary theme · group context, not entry timing
No economic group yet — pending research
Price
Loading price history…

Price Action

Price trend is broken
Longer-term context reads early recovery, with a near-term setup of reclaim attempt.
EntryReset + recovery

The stock is still rebuilding below its long-term weekly base, and the recent reset toward the daily SMA200. Daily structure is recovering above the fast averages, improving the current entry location.

Key Financials

Market Cap
$805.6M
Avg Volume (60D)
17.8M
60 sessions
Revenue Growth YoY
-6.0%
FY2025 vs FY2024
Gross Margin
+16.3%
Operating Margin
+3.7%
Trailing twelve months
Free Cash Flow Yield
+163.7%
P/E
N/M
EV / Sales
2.2x
Market metrics as of Nov 4, 2026
Financial results for the period ended Jun 30, 2026
Filed balance-sheet data as of Jun 30, 2026

Business Performance

Improving

Revenue is growing at a steady pace (+9.7% year over year). Earnings turned positive: diluted EPS of $0.05 against a loss of -$0.95 a year earlier.

Latest reported: Q2 FY2026, ended Jun 30
Revenue growthGrowing
+9.7%
$2.40B in Q2 FY2026 · YoY
YoY growth, last 4 quarters
  1. -3.8%
  2. -0.6%
  3. +11%
  4. +9.7%
Earnings growthTurned profitable
$0.05
Diluted EPS $0.05 vs -$0.95 a year earlier · GAAP
Too few comparable EPS quarters: a loss or a turn to profit has no meaningful percentage.
Operating marginNot enough data
—
No year-ago comparison
The share count is rising

Business Quality

4.3 / 10

How well the business earns on its assets, converts earnings to cash and funds itself — read from its SEC filings.

Fundamentals & Valuation

0 of the one valuation perspectives say fair; intrinsic is the dissenting view.
This company has a Fair valuation stance because the price broadly reflects the cash the business actually produces, with upside and risk reasonably balanced.

Company Research

Thesis
Hertz remains primarily a global vehicle-rental and used-vehicle-sales operator through the Hertz, Dollar, Thrifty, and related brands. Its newer Oro Mobility affiliate extends Hertz's fleet-management, maintenance, logistics, and facility capabilities into driver-led and autonomous fleet operations, including robotaxi support.
Opportunity
Moderate opportunity
Commercial deployment of autonomous ride-hailing fleets requires local operating infrastructure for vehicle charging, maintenance, cleaning, repair, storage, dispatch readiness, and fleet uptime.
Key risk
Economic downturn reducing travel demand.

Economic classification

Loading the economic classification…

Business & Markets

Industrials · Rental & Leasing Services
What they do

Hertz Global Holdings operates a vehicle rental business through its Americas RAC and International RAC segments, offering rental services via company-operated, licensee, and franchisee locations worldwide.

How it earns

The company generates revenue primarily through transactional vehicle rentals and sales of vehicles and value-added services.

Products & services
Vehicle rental services
Vehicle sales
Value-added services
Customers & end markets
Individual consumers
Business and corporate clients
Market position

Hertz is a leading global vehicle rental company operating multiple well-known brands.

Demand drivers
High cyclicality

Vehicle rental demand is closely tied to travel activity and economic cycles.