HLLY
Holley Inc.
HLLY
2.67USD
+6.80%
Sep 23, 2026
Price
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Price Action
Price trend is broken
Longer-term context reads damaged structure, with a near-term setup of distribution pressure.
The tactical setup reads distribution pressure, but the weekly structure is broken.
EntryWeak / unconfirmed recovery
The daily chart may be improving, but the weekly fast averages have not been reclaimed — the recovery is not yet confirmed on the higher timeframe.
Key Financials
- Market Cap
- $305.2M
- Avg Volume (60D)
- 1.1M
- Revenue Growth YoY
- +3.3%
- Gross Margin
- +43.0%
- Operating Margin
- +14.3%
- Free Cash Flow Yield
- +8.1%
- Distance from 200DMA
- -17.6%
- Next Earnings
- 2026-11-06
- P/E
- 31.8x
- EV / EBITDA
- 7.2x
- EV / Sales
- 1.3x
60 sessions
Trailing twelve months
Trailing twelve months
Market metrics as of Sep 22, 2026
Fundamentals & Valuation
Both valuation perspectives agree this company is expensive.
Holley Inc. has an Expensive valuation stance because the price embeds expectations that run ahead of the strength of its balance sheet. It trades at a 8.1% free-cash-flow yield and 7.2x EBITDA, which require sustained delivery to be justified.
Company Research
Thesis
Holley is a branded specialty-aftermarket manufacturer and marketer with direct exposure to enthusiast vehicle modification across engine management, fuel systems, exhaust, tuning, ignition, safety and related performance categories.
Opportunity
Moderate opportunity
Consumer and enthusiast spending on aftermarket parts, electronics, suspension, exhaust, powertrain and accessory products that personalize vehicles or improve on-road, off-road, recreational and competitive performance.
Key risk
Decline in discretionary consumer spending.
Narrative & Theme
Automotive Aftermarket Personalization and Performance
Part of Vehicle Personalization, Off-Road and Performance Upgrades, with strong fit.
HLLY has a genuine direct thematic fit to the specialty automotive aftermarket rather than a generic auto-parts association. Its revenue is tied to discretionary but recurring enthusiast demand for performance upgrades and vehicle personalization.
Narrative HeatCooling3.8 / 10
Theme HeatNeutral5.6 / 10
This is the company’s own research reading. The canonical heat measurement for this story has not run.
Business & Markets
Consumer Cyclical · Auto Parts
What they do
Holley Inc. designs, manufactures, and distributes automotive aftermarket performance products primarily for car and truck enthusiasts in the US, Canada, and Europe.
How it earns
The company generates revenue through transactional sales of automotive aftermarket parts and related products.
Products & services
Carburetors
Fuel injection systems
Superchargers
Exhaust headers
Ignition components
Transmissions
Automotive software
Customers & end markets
Automotive aftermarket consumers
Car and truck enthusiasts
Market position
Holley is a recognized player in the automotive aftermarket performance parts industry with a broad product portfolio.
Demand drivers
High cyclicality
Automotive aftermarket spending is sensitive to economic cycles and discretionary consumer spending.