CELH
Celsius Holdings, Inc.

Celsius Holdings, Inc.CELH

Consumer Defensive · Beverages - Non-Alcoholic
30.75USD
+2.57%
Nov 05, 2026
CELH overview ready
Scaled Zero-Sugar Functional Energy Platform Driving Healthier Beverage Growth
Celsius is a scaled branded beverage platform and direct seller of functional, zero-sugar energy drinks, with its portfolio expanded through Alani Nu and Rockstar Energy.
Theme not measured
No economic group is assigned yet.
Price trend is broken
Longer-term context reads early recovery, with a near-term setup of reclaim attempt.
Attractive valuation
Current market expectations look undemanding relative to how much growth and cash flow it delivers per turn of revenue multiple.
Mixed fundamentals
Free cash flow yield is strong, while EV / EBITDA is weak.
Primary risk
Competition from larger beverage companies.
Market Nov 4Filing Jun 30Price action Nov 5Research Aug 7

Conviction Level

Theme Momentum has no canonical measurement for this company — a research-profile dimension, not an input to this score.

PriceAction8.6BusinessPerformance4.0BusinessQuality7.1Valuation8.0ThemeMomentum—Decelerating — Revenue is still growing (+11% YoY), but growth has slowed, down from +138%. Diluted EPS fell 58% year over year to $0.14. — From filed financial statements. Describes the recent trajectory of the business, not the stock. 20 of the 100 Conviction points.

Conviction uses Price Action, Business Performance, Business Quality, Valuation. Theme Momentum is research context, not an input.

Theme momentumPrimary theme · group context, not entry timing
No economic group yet — pending research
Price
Loading price history…

Price Action

Price trend is broken
Longer-term context reads early recovery, with a near-term setup of reclaim attempt.
EntryReset + recovery

The stock is still rebuilding below its long-term weekly base, and the recent reset toward the daily SMA200 aligned with support at the weekly EMA21. Daily structure is recovering above the fast averages, improving the current entry location.

Key Financials

Market Cap
$7.8B
Avg Volume (60D)
6.3M
60 sessions
Revenue Growth YoY
+85.5%
FY2025 vs FY2024
Gross Margin
+48.8%
Trailing twelve months
Operating Margin
+5.3%
Trailing twelve months
Free Cash Flow Yield
+5.9%
P/E
60.3x
EV / EBITDA
39.7x
EV / Sales
2.6x
Market metrics as of Nov 4, 2026
Financial results for the period ended Jun 30, 2026
Filed balance-sheet data as of Jun 30, 2026

Business Performance

Decelerating

Revenue is still growing (+11% YoY), but growth has slowed, down from +138%. Diluted EPS fell 58% year over year to $0.14.

Latest reported: Q2 FY2026, ended Jun 30
Revenue growthSlowing
+11%
$818M in Q2 FY2026 · YoY
YoY growth, last 4 quarters
  1. +173%
  2. +117%
  3. +138%
  4. +11%
Earnings growthDeclining
-58%
Diluted EPS $0.14 vs $0.33 a year earlier · GAAP
Diluted EPS YoY (GAAP), last 4 quarters
  1. n/a
  2. n/a
  3. +120%
  4. -58%
Operating marginSwinging
9.2%
-10.1 pp YoY · gross margin 48.1% (-3.4 pp)

Business Quality

7.1 / 10

How well the business earns on its assets, converts earnings to cash and funds itself — read from its SEC filings.

Fundamentals & Valuation

All three valuation perspectives agree this company is cheap.
Celsius Holdings, Inc. has a Cheap valuation stance because current market expectations look undemanding relative to how much growth and cash flow it delivers per turn of revenue multiple.

Company Research

Thesis
Celsius is a scaled branded beverage platform and direct seller of functional, zero-sugar energy drinks, with its portfolio expanded through Alani Nu and Rockstar Energy. CELH has direct revenue exposure to a real, multi-company consumer-demand system: the expansion of zero-sugar, functionally positioned energy drinks.
Opportunity
Moderate opportunity
Consumer demand and retail shelf-space allocation are shifting toward energy beverages positioned around zero sugar, functional ingredients, fitness/wellness usage occasions, and lifestyle branding rather than legacy high-sugar stimulant formats.
Key risk
Competition from larger beverage companies.

Economic classification

Loading the economic classification…

Business & Markets

Consumer Defensive · Beverages - Non-Alcoholic
What they do

Celsius Holdings, Inc. develops, manufactures, markets, and distributes functional energy drinks and hydration products internationally, operating under multiple brand names including CELSIUS, Alani Nu, and Rockstar.

How it earns

The company generates revenue primarily through transactional sales of its beverage and nutrition products to retailers and distributors.

Products & services
Functional energy drinks
Zero-sugar hydration powders
Ready-to-drink energy beverages
Nutrition and wellness products
Customers & end markets
Retailers and distributors in the beverage sector
Consumers of functional and energy drinks
Market position

Challenger in the functional energy drink market with a growing portfolio of branded products.

Demand drivers
Medium cyclicality

Demand for consumer beverages can be influenced by economic cycles but functional health trends provide some resilience.